Clever Unsubscribe/Remarketing Approach by Groupon
- Geoff Smith
So I'm trying to consolidate all of my marketing emails to one email address so I clicked on the unsubscribe link within my Groupon email and it took me to this hilarious page.
You are unsubscribed
We're sorry to see you go!
Well, we want to introduce you to Derrick - he's the guy that thought you'd enjoy receiving the Daily Groupon email.
So of course you're going to click the "Punish Derrick" button...
and it proceeds to show you a video of Derrick being chastized for losing you as a member. But then at the end it asks for your forgiveness and for you to resubscribe. Very nice!