Social Media Sandbox: Don't Be Afraid to "Play"

Author:

Colin Bhowmik

Source:

Small businesses are leveraging social media to generate awareness for their products and services but most don't understand how easy and affordable it is to reach potential customers.
 
One of the best ways to learn, understand and generate ideas around the impact of social media is to play with the tools that are out there. Most of them are free but don't be afraid to "play in the sandbox" and spend a few dollars all in the name of "learning". Today, I'll be sharing my experience with Facebook adverts.
 
There have been reports that Facebook has surpassed the 400 million subscriber mark. What most small businesses don't know is that they have access to this global pool and...
 
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