A Real Blind Spot For Too Many Email Marketers

Author:

Stephanie Miller

Source:

Do you know how much of your email marketing actually reaches the inbox? Seems like a simple question, right? I'm finding, however, that this is a real blind spot that is significantly hurting many email marketers' results and revenue.
 
Please take this 3-question survey, and then come back and read the rest of this post.
 
Here's the rub. I've had this conversation several times over just the past few days, but it occurs nearly weekly all year long.
 
A smart markter will say, "We get 98% of our email marketing in the inbox."...