Events

Best Practices in Retail Financial Services Symposium March 21, 22, 23, 2010 Maybe the worst of the financial crisis really has passed. And maybe it hasn’t. Either way, you know that survival mode isn’t going to cut it as a business plan much longer and the question, if it hasn’t come already, is going to very soon: “So, where are we going to find revenue growth?” The question may seem almost unfair, given how much work went into making it this far. But with customers, legislators, and boards of directors looking for a roadmap back to steady and sane growth, it is the big question for 2010. Hyatt Regency Grand Cypress - Orlando, FL American Banker
Epsilon Webcast: The Art of the Subject Line March 31, 2010 2:00 PM - 3:00 PM Back by popular demand! It’s been a year since we shared with you the fundamentals of subject line creation and testing. Since our February 2009 webcast, we’ve received numerous inquiries about the importance of the subject line and how it truly can make a difference in email marketing campaign performance. Please join Thane Stallings, Director, Strategic Analytic Consulting Group, Epsilon, as he answers relevant questions such as: How does the subject line affect the open and click through rates and potentially, ROI? What rules do marketers need to follow in order to have effective subject lines? Additionally, this webcast will review findings from our analysis of more than a billion emails, instructions on how to build or fine tune your subject line testing program, and specific proven subject line factors that have worked for our clients that are a must to consider testing for your own email marketing program. Webcast Register Today!
DTC National April 07, 8, 9, 2010 Join Epsilon's Mark Miller as he discusses "Writing on the Wall: Understanding the Impact that Social Media has in Driving a More Proactive and Engaged Patient". The DTC NATIONAL Conference (April 7-9, 2010, in Washington, D.C.) is attended by 600-plus industry professionals, and includes the DTC National Advertising Awards dinner and The Top 25 DTC Marketers luncheon. Participants represent all major pharmaceutical companies, including the key DTC decision-makers, advertising agencies, media outlets and Internet health companies. The conference is designed to address the key issues facing DTC marketers. JW Marriott - Washington, DC 2010 DTC National
MarketingProfs Business-to-Business Forum 2010 May 04, 5, 2010 Things are turning around. B2B horizons are opening up again. It's time to get back into the driver's seat and take off into 2010. Boston, MA Get Back in the Driver's Seat!
next:2010 CMA National Convention & Tradeshow May 26, 27, 2010 Welcome to Marketing 2010. The world has changed and the National Convention must change as well. We welcome you to join us in May as we expand even further into the current state of marketing and what’s coming next. With a new format and several of the smartest Marketing minds in the world, we’re confident that the CMA’s 2010 National Convention will become the benchmark event for marketing in the world. Metro Toronto Convention Centre, Ontario next:2010 CMA National Convention
Digital Marketing Days Conference & Expo June 14, 15, 16, 2010 Epsilon's Andrew Bast will be presenting, "GPS Your Way to a Successful Relationship Marketing Program" and Rob Reger & Joe Devanny will be presenting, "Readers Digest: Using Offline Data to Drive Effective Online Promotions". Do you know the best strategies to acquire and retain customers in the digital era? This is the million dollar question that we, as marketers, are collectively trying to answer. Some of us already live and breathe digital marketing but many of us are still getting up to speed on the latest channels. No matter which camp you fall into, a multichannel strategy remains essential for success. Digital Marketing Days’ tracks include 40 sessions that present tactics and approaches that apply across all marketing channels and ultimately help you increase ROI through your marketing campaigns. Hilton New York City Digital Marketing Days
2010 ABA Marketing Conference September 12, 13, 14, 2010 The ABA Marketing Conference gives you practical, proven ways to increase deposits, create new revenue streams, and make customers believe in your bank again. Join bank marketing's thought leaders for insightful case studies, inspiring ideas, and breakthrough thinking - all designed for immediate implementation to advance your bank's marketing efforts right away. Hyatt Regency Minneapolis, Minneapolis, MN 2010 ABA Marketing Conference