Gmail Priority Inbox Launches: Your Email Will Never Be the Same

Author:

Ben Parr

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Today, Google will begin rolling out Priority Inbox for Gmail, a new feature for managing massive amounts of email. Your inbox will never be the same again. Priority Inbox is Google’s attempt to solve the email woes of Gmail power users. At its core, the feature is an algorithm; Priority Inbox uses information such as keywords, the people you email the most and your email habits to select the most pressing emails in your inbox. Those emails are brought to the top of your Gmail and marked as important so you deal with them first.
 
Priority Inbox is also an adaptive algorithm. Marking items as important or unimportant teaches the system what types of messages you deem the most urgent. You can also use Gmail’s filters to automatically mark certain messages as important (for example, from your boss or your spouse).
 
The new feature appears as a new menu item just above the “Inbox” link. Instead of indicating how many unread emails you have in your inbox, Priority Inbox only displays how many priority emails still require your attention. These appear at the top of Gmail as “Important and unread.”
 
The second layer of the new layout is ...
 
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