An Idiot's Guide to Email Validation

Meredith Thornton

Just because you may be new to email validation doesn’t mean you are an idiot. We all have to start somewhere.

If you intend to incorporate email marketing into your overall marketing strategy, you must be willing to educate yourself on perhaps the most important piece of the puzzle that has a direct impact on performance – the deliverability of your email list.

Deliverability is often jeopardized because businesses send to lists that contain spam seeds, blacklist seeds, and spam BOTS. Suddenly, your IP becomes blacklisted, you are flagged as a spammer by your ISP, and your business...

Bookmark and Share

Notice: We utilize cookies and other web technologies on our site. For more information regarding our use of web technologies, please review our Privacy Policy.