Auto-Responders With Personality

Author:

DJ Waldow

Source:

I went ice-climbing a few weeks ago. I did what most other business professionals do and set up an out-of-office auto-responder informing people where I was, how long I'd be out, and what they could expect as far as a reply. Standard procedure, right?
 
In January, I blogged about how an auto-responder email I received from Conde Nast missed the mark in three critical areas. The good news is, my example today is quite the opposite.
 
 GroupCard's Auto-Responder Has Spunk!
 
In complete contrast to the Conde Nast auto-responder mishaps, GroupCard nailed it on many levels.
 
Before I continue, let me briefly explain what led to the email above. GroupCard sent me an email on the day I was out of the office. My email client immediately fired off an auto-responder to the "from address", cards@groupcard.com. This, in turn, prompted the above email from GroupCard. Clear? Good.
 
 I love this auto-responder email for a few reasons...