Subject Line (Length):
Update Your Email Preferences - Get a 15% off coupon! (53)
Brand Name: 
Parent Company: 
Delivery Date: 
01/22/2012
Industry: 
Critique: 

Just because a marketer has your email address, it doesn’t mean that brand is done reaching out to you for more information. How Magazine sent this clever email asking subscribers to update their email preferences. It’s a smart way to stay connected and it’s a great way to show consumers how to get the most out of their email relationship with the brand. The use of an incentive is a great tool to entice action. While creatively this message doesn't shine, the copy is enticing enough to encourage clicks.

Other Emails from this Brand

Sign Up

Enter your email below to sign up for our Weekly Spotlight Newsletter (sample)

Email Gallery Search Tools

Please use your work email address. As a benefit, you will receive periodic emails from Email Institute announcing new research and premium content.
Choose the industry that best describes your company.
No Saved Searches available. Click here to create a Saved Search and Email Alerts.
Searches the subject line and body of the email.
A comma-separated list of terms describing your search. Example: Target, Crate and Barrel, "Macy's, Inc.".
A comma-separated list of terms describing your search. Example: Target, Crate and Barrel, "Macy's, Inc.".
Hold down the Ctrl key to select more than one criteria.
Hold down the Ctrl key to select more than one criteria.

Delivery Date

Email Alerts

Receive daily or weekly email alerts based on your saved search criteria of the newest emails in the Email Gallery.