How Digital Analytics Drives the Customer Experience New York


In today’s competitive environment, it’s no longer enough to just gather online data about your customer’s behavior. To be successful and offer a more enriched customer experience, marketers must glean insight from digital analytics in all channels including Email, Mobile, Social, Web, Display, and Search.
Presentation highlights:
• Discover the benefits of digital analytics and how the data derived will help you create more meaningful and impactful customer experiences.
• Learn key strategies to help you obtain an omni-channel view of the customer.
• Explore case study examples that demonstrate how to leverage digital analytics to power customer experience excellence in future campaigns.
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