Video Emails
Mobile Video Tops In Asia-Pacific, U.S. Lags
- Author:
- Wayne Friedman
- Source:
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Faster mobile video and video on tablet PCs were born in the U.S. and European markets -- but other countries in Asia-Pacific, Africa, and the Middle East look to grow more rapidly with these technologies among consumers.
The Magpies of Email Marketing
- Author:
- Derek Harding
- Source:
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The buzz in email marketing today seems to be about everything but email. I'm constantly being asked about social networking and video in email and frankly I'm not very excited about either topic.
Perhaps I'm just being a grumpy old man who wants these other media to get off his email lawn. Perhaps it's the midwinter blues, though here in Seattle there are signs that spring is coming, so I'm not sure that's it.
Video in Email: It’s About the Results, Not the Technology
- Author:
- Craig Wax
- Source:
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There have been many recent conversations in industry publications about the multiple options now available for implementing video into email marketing campaigns. Sometimes these conversations seem more focused on the technology than on the business results. So it’s best to avoid the hype and approach a video email campaign with the desired end goal in mind.
7 Brands with Bad-Ass Email Programs
- Author:
- Dylan Boyd
- Source:
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What is "right"? Is there a correct way? Do best practices always work?
Email Marketing and Video: Should You Use Video in Email and How?
- Source:
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Nowadays, email marketers get the advice to focus on relevant and share-worthy content. However, content does not have to be written. An image is content too. However, in email marketing written content is king and on top of that don’t we have to keep our emails, their content and their design simple, to the point, concise, focused and short?
